What is SEO?

Search Engine Optimization (SEO) is everything when it comes to your Website design.  SEO is defined as  'the process of improving the volume and quality of traffic to a Website from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords.' wikipedia

Since 1998, the Website designers at Trig Web Design have done just that - get our clients to the top of the Search Engines. Our SEO techniques have become trade secrets, but we can tell you that they are an intelligent blend of optimization, submission, site structure and backlinks that get the results you need.

What makes our SEO better?

Our SEO services combines keyword research, consultation, copywriting,  XML sitemap technology, creating incoming links and submitting your Website to hundreds of Search Engines. What's more is we recognize the importance of content. Content is part of what will make your SEO results jump off of the page! When it comes to putting together content for SEO purposes to market your Website to the audience in which you are targeting, we have unparalleled expertise and understanding.

The results speak for themselves; our clients are all in the top results for relevant keywords pertaining to their business or organization.

Steps to better SEO

Trig Web Design employs "White Hat SEO" techniques prescribed by Google and recommended by the top websites on search engine optimization and Page Rank . Some of the steps are common sense; others will seem complicated, but they have amazing payoffs!

1. Content is King - Write your content with your readers in mind. Make sure you address the key issues the reader wants to know: Who you are, what you do and why you're better. Make sure to use keywords you know they are searching for - use free tools on the web like http://freekeywords.wordtracker.com/ to take the guesswork out of this very important step.

2. Image and Anchor Tags - When you use images in your content, make sure you fill in the Title and Alt tags with relevant keywords! Many designers and Content Managment Users leave these import fields blank. Anchor Tags - When creating links to other parts of your site (or even off-site links), make sure to use relevant keywords. For instance, to link to our Web Design page, don't use "click here"; use "web design "

3. Analyze your META tags and adjust content - Visit the best Meta Analyzer site we have found at SubmitExpress.com - http://www.submitexpress.com/analyzer. Make sure you pay attention to the recommedations and adjust your content for the top keywords you are being searched for. The information here will guide you in creating better anchor tags, img alt tags and keyword density.

4. Web Site Submission - Submit your website design to all the major Search Engines, Directories and Free For All links. Resubmit monthly to avoid being dropped, and don't forget manual submission to DMOZ! Also, be careful of Google and Yahoo - they no longer like or accept submissions the old fashioned way! Visit Google Sitemaps and Yahoo Sitemaps , create your accounts and make a sitemap file to submit. If you have a Trig Web Design Website, this is already done for you!

5. Backlinks - Backlinks are links from other websites to yours that Google counts as 'votes' for your website. The more backlinks from high ranking websites the better page rank you'll get. To get into the top ten of the SERPS (Search Engine Result Pages), you need a combination of great SEO, relevant anchor tags and backlinks. Link Exchange can be a good way to get links, but avoid 'link farms' and paid links as they are rarely counted. Check out how step 6 can build a great backlink portfolio:

6. Other Submissions - To get more backlinks to your site, you will have to write about your business in an interesting way. Some of the most overlooked ways to get higher Page Rank on Google:

• Write a Press Release - Press releases are a great way to get hundreds of links to your site from Directory Systems and press agencies. Trig Web Design uses 24/7 Press Releases and Associated Press (AP), as well as a host of additional distribution services, to get the word out about your company to as many people as possible.
• Classifed Ad Submissions - Trig Web Design submits your short, keyword-rich anchor-texted Classified Ad to 2.5 million websites through a well establish syndicate system online. Much like FFA links, they have little value individually, but 2.5 million listings makes a difference!
• RSS Syndication - If your site supports it, configure and submit your RSS Feed to dozens of free RSS Syndication sites. If you have a Trig Web Design, you already have RSS Feeds online and ready!
• Write News Articles for your site - If your site is a Trig Web Design, each article you publish on your  Website is automatically added to your RSS Feed, Sitemap file and Latest News Section. The more your write, the more the search engines will take your site seriously!

Can CMS websites be optimized?

The answer is an unequivocal: yes! Trig Web Design specializes in dynamic programs for Joomla! CMS websites to ensure your site's SEO is constantly updated as you change content, and specialized software converts all your dynamic web pages to .html format.

Our CMS sites have a special blend of extensions to do a wide array of SEO functions:

1. Meta Tags Creation - The site creates META tags automatically based on your content. Use keyword rich content and headlines, and top ten is easy to achieve.
2. HTML Rewrite technology - converts the normal URL from: index.php/content/article23/ to Buy-Our-Widgets.html
3. Sitemap generation and tie-in – Your site will generate a Sitemap automatically as you add content, products, profiles, etc. The System is tied into Yahoo and Google Sitemaps, which revisits the site every 6 hours or so. No more submissions and they always know what’s in your site!
4. All of our pages are designed with SEO in mind – all images will have ‘titles’ and ‘alt’ tags; all links off the site will be in another window; all content will be copy-edited for researched keywords (keywords we know people are using for your services)
5. Statcounter to track traffic – all sites include a Statcounter account so you can track your traffic, keywords used to get to your site and adjust your marketing efforts accordingly. (www.statcounter.com)

Get Started

Contact us today for a free consultation and site analysis of your existing web pages; or let us rebuild your website with state of the art CMS systems that will make your site get noticed!